Quick Lesson in Relevance 03/22/2010
I just heard a radio spot for a car dealer where the announcer said, "We don't treat you like a number." Come on, writers, think these things through. When was the last time you overhead someone say, "I'd like to buy a car, but I yearn for a dealer that doesn't treat me like a number." Or, when was the last time you overhead someone say, "They don't treat me like a number? I'm going there to buy a car right now!" —Steve Cuno Comments Your comment will be posted after it is approved. Leave a Reply |


RSS Feed






