More on lying in marketing
My prior post was about a vendor who thought lying was a great way to win new clients. Here’s another one.
The sad thing is, lying sells. Otherwise, emails like the one pictured would have ceased long ago. Also, consider the success of homeopathy, natural/organic/gluten-free foods, psychics, acupuncture, chiropractic ... the list goes on. None of the above perform as promised. Yet the public shells out.
Until the buying public learns to practice healthy skepticism, they will forever be at the mercy of charlatans. Meanwhile, here’s to marketers who don’t resort to lying. Which I still believe is the majority of us.
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