Conan expresses himself--The new spokesperson for American Express is none other than Conan O'Brien. He joins a long long of AE celebs including Jerry Seinfeld, Tina Fey and Martin Scorsese. What a card.
And I thought they were talking about me--To my relief, “Christmas creep” does not refer to people like me when when we show up at your holiday party. It refers to advertisers who move up the debut dates of their Christmas advertising. Every year, the advancing date makes the news. As if it doesn’t happen, well, every year. It must have been a slow marketing news day, since the media ran a story on this same subject on October 19, which was the last time I blogged on it myself.
Surprise Christmas bestseller--A collection of short essays by 45 comedians, scientists, philosophers, story tellers, and artists called The Atheists’ Guide to Christmas is selling well this season—to both believers and non. Perhaps that’s because it’s more of a season’s survival how-to than a religious affront. Proceeds go to a not-for-profit group that provides support for HIV positive people in the UK. (Humorous side note: one of the editors, Stephanie Meyers, is often confused with Twilight series author Stephenie Meyer, who happens to be a practicing Mormon.)
Duh of the Day--Advertising Age reports that major brands are discovering the importance of having their own employees sold on their products, so they can act as ambassadors to family and friends. This certainly a duh. Yet I am still surprised at the number of companies that work hard to sell products to the public, often neglecting to inform or train, much less sell, their employees on them.