Small gesture, huge impression
Earlier this week as we were seated at a Dallas restaurant, our server replaced our white napkins (serviettes for those of you outside the U.S.) with black ones. Having noticed our dark suits, he was rescuing us from ending up with white lint all over our laps.
As one who has emerged from many a business lunch trying to brush embarrassing and annoying lint from my lap, I appreciated it and was impressed.
In a high-tech innovation world, it’s all too easy to assume that there remain no low-tech opportunities to outshine the competition. Nonsense. Such opportunities abound. All it takes is a service orientation and some imagination.
—Steve Cuno
Earlier this week as we were seated at a Dallas restaurant, our server replaced our white napkins (serviettes for those of you outside the U.S.) with black ones. Having noticed our dark suits, he was rescuing us from ending up with white lint all over our laps.
As one who has emerged from many a business lunch trying to brush embarrassing and annoying lint from my lap, I appreciated it and was impressed.
In a high-tech innovation world, it’s all too easy to assume that there remain no low-tech opportunities to outshine the competition. Nonsense. Such opportunities abound. All it takes is a service orientation and some imagination.
—Steve Cuno
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